Move forward with social media ads

A surge in online media, specific targeting, and enhanced data analysis all combine to make it increasingly easy to reach your target audiences on social media. Want to know what’s possible? Let us do a social media advertising analysis.

Free social ads analysis

Gain insight into opportunities for social media ads.

What can you expect from us?

A comprehensive, free digital marketing analysis of your current site performance
A customized strategy for your company, we don’t subscribe to a one-size-fits-all approach
Biweekly calls and monthly reports on results and opportunities
A structured collaboration, with clear definitions of focus and goals

High-quality growth cycle services from experts who are always looking for ways to improve
Friendly, fast, and proactive communication that serves your business
Strong focus on your company's growth, not just on individual digital marketing channels
In a nutshell: we are your company's online marketing department

Why is this important?

Online advertising is all about making a company visible by buying online advertising space. Online advertising has some advantages over offline advertising. Due to the real-time nature of online ads, we can buy time-, place- and context-specific advertising space. On top of that, online ads allow you to target specific audiences through social media channels such as Facebook, LinkedIn, Snapchat, TikTok, Pinterest, YouTube, or Instagram.

We can also more effectively measure the results of this type of advertising. These advantages lead to better results at lower costs compared to offline campaigns. By advertising on social media, you make sure potential customers come into contact with your product or service faster.

What does working with us look like?

Brandfirm always stays on top of the latest developments, including social media. Whenever new opportunities arise or a new platform appears on the horizon, our ad specialists are the first to let you know.

The bottom line

As soon as we carry out a social media analysis for your business, we can identify which elements need to be picked up. We decide which social media channels we want to focus on, which messages to use in the ads, and what goals to set.

Identifying the target group

Next up, we discuss which target group we want to reach. What is your company's target audience, and how do we persuade them with the ad?

Setting up the marketing funnel

Once we’ve determined the target audience, we look at how to get connected. What does the target audience need? How do we get their attention? Can we reward them when they act the way we want them to? How do we do that? We examine how we want to appeal to the target audience in each phase of the marketing funnel. Together, we work out an online strategy.

Creating media

We differentiate between different types of media. On Instagram, for instance, we focus on posting videos, images, but also stories. On YouTube, on the other hand, we focus solely on video. We come up with relevant content for each channel. It’s key here to use tailor-made media for each campaign and message.

Setting up campaigns

The next step is setting up campaigns. Before we go live, we go through the campaigns a final time together using our script.

Setting up analytics

Analytics are very important. They help us find out which social media campaigns are doing well and which ones need to be optimized.

Monthly optimization

After going live, we optimize your campaigns' results in monthly sprints. By doing so, we steer towards clearly defined targets and make the outcome as measurable as possible. So you know exactly what we are working towards.